Services Offered

Everything you need to move your marketing FORWARD.

Navigating the intricacies of age-restricted marketing? You're in safe hands with Rojas Consulting as your fractional Chief Marketing Officer (fCMO). Tailored specifically for brands within the alcohol, tobacco, and adult product sectors, our strategy is twofold: ensuring your marketing efforts soar while staying diligently within the ambit of regulatory frameworks. We understand the unique challenges and perceptions surrounding these industries. Thus, we bring to the table not just marketing prowess but an in-depth understanding of the regulations that govern them. From crafting captivating campaigns that resonate with your target audience to implementing cutting-edge digital strategies that amplify your brand's presence, we're here to ensure that your marketing is not just effective, but impeccably compliant. Trust us to elevate your brand in a way that's both impactful and responsible. Remember, while we're experts in pushing boundaries, we draw the line at firearms, focusing our expertise where we can offer the most value and impact.

Marketing Project Management

Website Design and redesign, branding, product/service launches, competitive and consumer research, are some examples of what we can do together. Rojas Consulting is successful at managing projects because of our objectivity, adherence to accepted principles of project management, and our discerning focus on the details while keeping the big picture in mind.

Digital Marketing Optimization

Optimizing your digital marketing results in more clicks, conversions, sales, sign-ups and other wins for your company. Take advantage of our deep understanding of data, consumer buying habits, and website analytics to move your Digital Marketing efforts FORWARD.

Event Marketing

Successful event marketing is more than running a few ads. It's a coordinated effort between all marketing channels, event operations, venues, special guests, hosting platforms and more. Move your event FORWARD with marketing that reaches the right audience, with the right message at the right time.
  • Creative Project Execution and Management:   At the heart of successful marketing project management is the ability to blend powerful creatives with flawless execution. Our secret recipe is how we gain a deep understanding of your company, then using this to inspire creative design and attention to the details required in every one of your projects.
  • Cross-Functional Team Leadership: Effective marketing project management requires the coordination of diverse talents and skills. Together we can bring the best out of each team member, insuring that the project is representative of the best your company has to offer.

  • Agile Project Management: Agile methodologies are not just for manufacturing and development. We bring the benefits of Agile and hybrid approaches to project management which results in improved collaboration, predictable outcomes, and a faster process.

  • Performance Monitoring and Optimization: Success in marketing is measured by results. With our rigourous approach to monitoring project performance against key metrics, you will reap the benefits of predictable outcomes and informed decisions. This data-driven oversight enables us to correctly identify areas for optimization, refine strategies in real-time, and ensure that every marketing effort contributes to the businesses bottom line.

  • Tailored Strategy Development: Creating successful digital marketing strategy requires a commitment to what we know about a company and a curiosity for what we don't know about that company's ideal audience. To balance this we will work together to understand your business model, audience behavior, and industry nuances to craft a strategy that matches your specific needs.

  • Performance Analytics and Insights: Data is the cornerstone of digital marketing success. By utilizing powerful analytics tools to decode your marketing performance, you will receive the actionable insights that fuel informed decision-making.

  • Continuous Optimization: Digital Marketing Optimization demands more than a one-time "set and forget" approach. To continously get the improved digital marketing results that your company requires, we relentlessly optimize campaigns, refine tactics and adapt strategies, ensuring continuos growth and the continued maximization of your ROI.

  • Conversion Rate Enhancement: Optimizing your digital footprint isn't just about traffic, it's about conversions. We can fine-tune every aspect, from user experience to persuasive content, to ensure you are converting your traffic consistently.

  • Maximizing Impact: Elevate your event's visibility and engagement through meticulously planned marketing that both captivates your audience and leaves a lasting impression. Use our custom-tailored strategies ensure every event aligns with your business objectives, drives measurable results and boosts conversions.

  • Strategic Precision: While keeping a keen eye on your business goals, we can curate event experiences that resonate with your audience, foster meaningful connections and reinforce your brand message. From conception to execution, we will meticulously design each event to be a catalyst for your marketing success.

  • Measured Success: To continously get the improved digital marketing results that your company requires, we relentlessly optimize campaigns, refine tactics and adapt strategies, ensuring continuos growth and the continued maximization of your ROI.

If you're not moving your marketing FORWARD, which direction is it going?

Not every business is ready for a fCMO. To find out if your business is ready for an fCMO with Rojas Consulting, take this quick, no-commitment, survey to find out.